S01E01 Pilot
Betty has always dreamed of working in the publishing world, but it seems as though there's no place for the non-thin and non-beautiful in the business. People already have their minds set in the idea...
Ugly Betty
Ugly is the new beautiful.
S01E04: Fey's Sleigh Ride
After Mode is forced to abandon its big Christmas photo shoot because another magazine has copied the idea, Betty forms an uneasy alliance with Marc and Amanda. The three fear they may have leaked the idea to someone at the rival mag. Meanwhile, Daniel and Wilhelmina reluctantly work together to come up with a new photo spread as Mode's deadline looms, and Betty's nephew, Justin, is oblivious to the turmoil as he spends a day at the magazine for a class project.
Overview
Wannabe writer Betty Suarez is a plain girl from Queens, who is smart, hardworking and savvy but lacks a fashionable sense of style. When publishing mogul Bradford Meade puts his son Daniel in charge of Mode magazine, he hires Betty to be Daniel's new assistant -- mostly because he knows that she may be the only woman in Manhattan with whom the younger man won't sleep.
Episodes
S01E02 The Box and the Bunny
Betty loses a book, which is the complete new edition of the magazine and is containing un-retouched photos of a popular actress. She has to find the book before the photos get out to the...
S01E03 Queens for a Day
Betty uses her Queens connections to lure big time photographer Vincent Bianchi to shoot for the magazine. When Bianchi insists that Betty meet him at a posh restaurant, she gets a makeover but things don't...
S01E04 Fey's Sleigh Ride
After Mode is forced to abandon its big Christmas photo shoot because another magazine has copied the idea, Betty forms an uneasy alliance with Marc and Amanda. The three fear they may have leaked the...
S01E05 The Lyin', the Watch and the Wardrobe
It's Halloween and Betty is in for a series of frightful experiences, ranging from showing up dressed for the Mode costume contest until she learns that there isn't one, to dealing with her growing attraction...
S01E06 Trust, Lust, and Must
Wilhelmina deals with the strong character of her daughter while Betty and Hilda try to gather $20,000 to save their father from deportation.
S01E07 After Hours
Betty takes a break from her escalating family troubles when she's assigned to review a posh new hotel. Meanwhile, Daniel is dismayed when Sofia Reyes and her team take up residence in the Mode conference...
S01E08 Four Thanksgivings and a Funeral
To his dismay, Daniel must attend his family's Thanksgiving gathering at the Country Club. Meanwhile, Amanda and Marc create their own gathering at Mode and there is also a dinner at Betty's house where Santos,...
S01E09 Lose the Boss
Betty is left alone during an important photo shoot during which the photographer, Bruno, has come up with questionable concepts. Meanwhile, Daniel wants people to believe he is a family man, Mr. Green interrogates a...
S01E10 Fake Plastic Snow
While everyone at Mode is celebrating Christmas, Betty is questioning her relationship with Walter and the feelings she has for Henry. Meanwhile, Daniel is sure of his love for Sofia, and Amanda, in order to...
S01E11 Swag
Christina's swag lottery, with the Mode closet clothes and accessories, creates a feeding frenzy among the office fashionistas, while Betty wears herself out helping Daniel who had his credit card cut off, because of a...
S01E12 Sofia's Choice
Betty meets a look-a-like -- Ruthie, an editorial assistant at MYW Magazine who dresses and looks like her. Meanwhile, Daniel is in for a surprising revelation from Sofia that leaves everyone stunned.
S01E13 In or Out
While Daniel is still suffering from his break up with Sofia, Betty is doing her best to get him back to work and over Sofia. Meanwhile, Wilhelmina decides who will continue to work at Mode...
S01E14 I'm Coming Out
Betty has her job cut out for her getting prepared for Mode's huge event during New York City's Fashion Week. Meanwhile, Marc and Amanda can't delay getting their hands on something everybody desires, Christina wishes...
S01E15 Brothers
Alexis' shocking announcement causes great commotion at both Mode and the Meade home. Betty tries to maintain the peace and order at Mode, however, she is about to face her own personal turmoil when Henry...
S01E16 Derailed
Daniel reconnects with Grace Chin, a girl he once stood up for a date in college, and who is now New York City's top lawyer. Meanwhile, Betty befriends Charlie, an out-of-towner she meets at the...
S01E17 Icing on the Cake
Daniel keeps secret from Alexis the fact that he is the one who hired Grace to defend their father, something which Wilhelmina uses to bring the siblings apart. Meanwhile, when invited by Henry to Charlie's...
S01E18 Don't Ask, Don't Tell
Betty is in for some wild drama when Marc's mother stops by, given that the latter doesn't seem to know that her son is gay and Betty acts as his girlfriend to help him keep...
S01E19 Punch Out
The Meades are in for some troubling times when a tell-all writer in possession of Fey Sommer's diaries starts stalking the family. Meanwhile, Betty has a hard time getting Daniel focused on his work now...
S01E20 Petra-Gate
After seeing her working relationship with Daniel, her close friendship with Christina, and her chance to date Henry all fall apart, Betty is left with no choice but to turn her back on all three....
S01E21 Secretaries' Day
Betty struggles with a dilemma as she attempts to bail her family out of a financial crisis while juggling with the task of planning MODE's big assistants week at a medieval-themed restaurant...where Amanda's past ties...
S01E22 A Tree Grows in Guadalajara
The Suarez family travel to Mexico in a effort to help Ignacio obtain a US Visa and find out more about their true family roots, especially Ignacio's real identity.
S01E23 East Side Story
Betty and Henry's romance heats up. Meanwhile, Wilhelmina makes great strides in her ambitious power play, as Daniel descends further in a downward spiral. The Suarez family trip to Mexico takes a dangerous turn, with...
Cast
America Ferrera
Betty Suarez
Eric Mabius
Daniel Meade
Vanessa Williams
Wilhelmina Slater
Tony Plana
Ignacio Suarez
Ana Ortiz
Hilda Suarez
Judith Light
Claire Meade
Becki Newton
Amanda Tanen
Michael Urie
Marc St. James
Mark Indelicato
Justin Suarez
