
S01E01 Big Pivot, Big Profit
Self-made billionaire Glenn Stearns reveals what it takes to save a struggling business when he's called on to rescue Tipsy Bean, an Erie coffee shop with huge potential but suffering from a fatal flaw.
Glenn brings in a secret weapon to turn Erie native and natural-born entrepreneur Michael Hooks' multiple hustles and side gigs into a business empire that will change people's lives.
Undercover Billionaire: Comeback City will feature Stearns helping Erie business owners overcome challenges resulting from an economy that ground to a halt just under a year ago as a result of the COVID-19 pandemic.
In each episode, Stearns will meet with an Erie business, assess its operation and identify areas that need to change. Stearns and the business owners then have 27 days to turn the business around financially. The period of 27 days was chosen because the average small business in America has just 27 days in cash reserves.