
S01E01 Episode 1
Betty arrives at Ecomoda for an interview for the position of presidential secretary with a brilliant resume, but finds that there is a candidate with a better chance than her.
Marcela confronts Adriana, but Hugo, learning that Adriana believes she's Armando's lover, tells her that Adriana is married and has just arrived in the country. Catalina invites all the Ecomoda employees to the Picasso exhibition. Betty remains furious with Armando.
Beatriz Pinzón Solano is a brilliant economist with a master's degree in finance; she has only one flaw: she's ugly. Everything changes when she starts working at Ecomoda, one of the country's largest companies, where she meets and falls in love with Armando Mendoza. This time, life will give her a second chance to prove she can become the most desired and beloved woman in the world.