
S01E01 Episode 1
Betty arrives at Ecomoda for an interview for the position of presidential secretary with a brilliant resume, but finds that there is a candidate with a better chance than her.
Armando and Mario ask Hugo for a new collection, and he agrees, but only if it's made with top-quality materials. He also reminds Armando of the promise he has made to dress as a drag queen. At Hugo's casting call for a size model, Sofía's husband's mistress arrives. She creates a scene, but Hugo hires her.
Beatriz Pinzón Solano is a brilliant economist with a master's degree in finance; she has only one flaw: she's ugly. Everything changes when she starts working at Ecomoda, one of the country's largest companies, where she meets and falls in love with Armando Mendoza. This time, life will give her a second chance to prove she can become the most desired and beloved woman in the world.