
S01E01 Episode 1
Betty arrives at Ecomoda for an interview for the position of presidential secretary with a brilliant resume, but finds that there is a candidate with a better chance than her.
Armando follows Betty and sees Nicolás and Betty enter the house. Armando calls her, but she refuses. Hermes and Julia complain to Betty about the car. Betty tells Nicolás that she'll tell Armando the next day that she knows about his plans. Marcela tries to convince Armando to marry her.
Beatriz Pinzón Solano is a brilliant economist with a master's degree in finance; she has only one flaw: she's ugly. Everything changes when she starts working at Ecomoda, one of the country's largest companies, where she meets and falls in love with Armando Mendoza. This time, life will give her a second chance to prove she can become the most desired and beloved woman in the world.