
S01E01 Episode 1
Betty arrives at Ecomoda for an interview for the position of presidential secretary with a brilliant resume, but finds that there is a candidate with a better chance than her.
Mario seduces Patricia and convinces her to go out with him that night. Armando arrives an hour late at the house where his parents have just arrived from London; Marcela doesn't speak to him. Betty works on the report with Nicolás and tells her parents they're going to raise her salary. Olarte goes into Betty's office and turns on the computer.
Beatriz Pinzón Solano is a brilliant economist with a master's degree in finance; she has only one flaw: she's ugly. Everything changes when she starts working at Ecomoda, one of the country's largest companies, where she meets and falls in love with Armando Mendoza. This time, life will give her a second chance to prove she can become the most desired and beloved woman in the world.